Meta Ad Scaling Tool

Privacy Policy

Effective Date: January 15, 2025
Last Updated: January 15, 2025

1. Introduction

Welcome to our Meta Ad Scaling Tool ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our web application that helps optimize and scale Meta (Facebook) advertising campaigns.

By using our service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

  • Email address (for account creation and authentication)
  • Name and profile information (from your authentication provider)
  • Account preferences and settings

2.2 Third-Party Account Information

  • Meta/Facebook: Ad account data, campaign information, ad set metrics, performance data, and budget information
  • Google Sheets: Spreadsheet data you configure for revenue and performance tracking, including historical data within configurable time windows

2.3 Application Data

  • Optimization rules and conditions you create
  • Schedule configurations for automated rule execution
  • Historical optimization actions and results
  • Combined data snapshots for performance analysis
  • Account sharing permissions (if you grant access to other users)

2.4 Usage Information

  • Log data and usage patterns
  • Device information and browser details
  • IP addresses and location data

3. How We Use Your Information

  • Provide and maintain our automated ad optimization service
  • Execute rule-based scaling and budget adjustments according to your configurations
  • Process and combine data from Meta and Google Sheets for performance analysis
  • Schedule and run automated optimizations based on your defined rules
  • Analyze ad performance and make scaling recommendations
  • Maintain data snapshots and optimization history for audit purposes
  • Enable collaborative access when you share accounts with other users
  • Communicate with you about your account and service updates
  • Improve our service and develop new features
  • Ensure security and prevent unauthorized access

4. Data Storage and Security

We implement industry-standard security measures to protect your data:

  • Encryption in transit and at rest
  • Secure authentication tokens with AES-256-GCM encryption
  • Regular security audits and updates
  • Access controls and monitoring

Your data is stored on secure servers provided by Supabase, with additional safeguards for sensitive information like API tokens.

5. Third-Party Integrations

Our service integrates with third-party platforms:

  • Meta/Facebook: We access your ad account data through Meta's official API
  • Google Sheets: We read data from your specified spreadsheets for revenue tracking
  • Supabase: Database and authentication services

These integrations are governed by their respective privacy policies and terms of service.

6. Data Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except:

  • With your explicit consent
  • To comply with legal obligations
  • To protect our rights and prevent fraud
  • In connection with a business transfer or acquisition

7. Your Rights and Choices

You have the right to:

  • Access and review your personal information
  • Request corrections to inaccurate data
  • Delete your account and associated data
  • Revoke third-party integrations at any time
  • Export your data in a portable format

8. Cookies and Tracking

We use cookies and similar technologies to:

  • Maintain your login session
  • Remember your preferences
  • Analyze usage patterns
  • Improve service performance

9. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations:

  • Account Data: Retained until you delete your account or request removal
  • Optimization Rules: Retained as long as your account is active
  • Combined Data Snapshots: Automatically managed with 48-hour refresh cycles to ensure data freshness
  • Optimization History: Retained for audit and performance tracking purposes
  • API Tokens: Stored securely until you revoke third-party integrations

You may request deletion of your account and data at any time. Historical optimization data may be retained for a reasonable period for audit and debugging purposes.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at: